REEA Consulting Group is led by a leading aviation professor, Dr. Cheng-Lung (Richard) Wu. Dr. Wu has been working with the aviation industry for over twenty years and is currently an Associate Professor in the School of Aviation, UNSW Sydney.

REEA Consulting Group specialises in solving operations and scheduling problems of airlines and airports. These problems include airline operations management, scheduling, airport terminal planning, airport retail development and passenger choice behaivour studies. Many of his past projects helped industry partners save millions of dollars in operating costs or enhance product sales and revenues.

Dr. Wu also provides industry professionals with coaching services on career development. These customised coaching services help professions achieve career goals easier and faster, while enjoying all the fun along their careers. Specific coaching programmes for aviation academics are also available.